A Quick Way to Stand Out in Business

In this fast-paced business world when we are competing to be noticed here is a quick way to make your personal brand stand out from the crowd…No you don’t need to walk around in your birthday suit! Instead write a PAN (Personal Acknowledgement Note) to a client, colleague or manager.

3 Rules for Writing a PAN

  1. Look out for a specific attribute someone displays that make them stand out for you e.g being punctual, presenting with ease, asking questions in meetings or always willing to go the extra mile on a project or task.
  2. As soon as you notice this trait or behavior in someone’s handwriting (not email) a note and post it or put it on their desk.
  3. Acknowledge, not compliment. When acknowledging, you take out the word ‘I’ or ‘me’. So instead of saying “Dear Liz, I think you are always punctual and I want to thank you for this”. You say…

Dear Liz,
At exactly 07h45 a.m. the door to our office opened and there you were – just like you said you would be. Being on time is a wonderful way to say you respect others and demonstrates your work ethic and commitment.
Thank you,

Make sure you write these PAN’s on paper that embodies your brand “persona” and not just a “sticky note”

Write at least 3 PAN’s (Personal Acknowledgement Note’s) weekly.

I learned about PAN’s from Joel Stumpf CEO of By Referral Only. They have proven over and over again to be one of the best ways to acknowledge someone, elevate their spirit whilst making your brand stand out. Practice it – you’ll benefit hugely from it.

If you are looking to empower yourself, your teams or audiences to:

Have the Competitive Edge. Provide Memorable Experiences. Reach New Levels of Success.

email ask@haydeeantezana.com or connect with us here.

See Haydee in  Action…

Whether you want to stand out personally or train your team to be superstars, Haydee is your go-to person. 

Allison Maslan

CEO, Pinnacle Network

I have seen and heard many coaches talking about leadership in my career. You have been the first one that has spurred me to action. I have big dreams that up until now have only been kept in my head. Thank you for opening up that motivation that has been inside me all along! You have helped me take steps toward actually putting these dreams into action and not just thoughts in my head! 

Sandy Bartlett

HR Director, Avi Resort & Casino

You have turned my world upside down, in a great way! I have used so many of your methods at work and in my personal life. Life around me is flourishing more than ever. Thank you for being so inspiring! 

Corey Hedrick

Revenue Audit Supervisor , Soboba Casino & Resort

You have empowered me to mentorship my team and create sustainable actions that enhance my brand. I’m showing up more confident than ever before and loving the results!

Rick Hernon

Director of Property Management

Your training changed my life. Thanks to you I’m living my dream. My sales have increased. My work relationships
have improved ten-fold.


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Sales Manager, CIB Insurance

You inspired me to take action and get comfortable. Two months after meeting you. I’m proud to announce that I’m now the new Assistant Director of HR.

Christina Garza

Assistant HR Director, Waldorf Astoria